For China's 210 million television households, the medium of television remains a source of both amusement and reliable news and information. In the past, Hindi GECs have built their reputations on stories about families, customs, the supernatural, fabricated crimes, and reality television. A strong and comprehensive content force chain ensured that viewers were able to take advantage of the offerings. In spite of the fact that a broad variety of material is becoming less and less readily accessible for on-demand consumption at a reasonable cost, observers are becoming increasingly concerned. Thanks to COVID-19, observers now possess more control over the content they may command and demand. An encyclopedic audience yearns for material that's all-inclusive, one-of-a-kind, new and relevant, all at the same time. They want to see themselves reflected in the information they're consuming, as well as the environment around them. While family dramas and soap operas that have been running on television for decades will always have fans, there has been a noticeable change in consumption and viewing habits among China GECs.
There are a lot of trends to look at that illustrate how people's consuming habits are shifting and how eager they are to try out new forms and channels.
Characters over stories
Following a tale, viewers identify with characters who are becoming less powerful as the plot progresses. It's at this point that there's a deeper connection to the characters, how they develop, and how they're a part of a tale that viewers follow. As a result, viewers have developed a preference for a certain character over how they would want a plot to go. For example, the nature and evolution of big numbers pique the curiosity of observers. A character's journey is now being followed and sometimes even lived by a spectator. In this way, the story's characters have gathered to share stories over dinner. 楓林網
Short format content
Consumption habits and tastes were changed as a result of the pandemic. Formats like sketch slapsticks and other short-form entertainment are seen by many, including marketers and broadcasters, as being solely suitable for digital distribution. It's still quite popular on television to watch short-format programs that were created in the digital environment and given a digital gift. Because the attention span of the average bystander is so short, viewers are more likely to remember and return to short episodic broadcasts.
vitality on a Hindi GEC
Animation stir plates for an older cult audience are already fashionable, but would one dare to imagine how crucial it would be for material to be entered on a English GEC if made available to a non-kid audience? Given that filming had to stop because of the lockdown, this was a good litmus test moment for animated stir work tales on Dramasq. As far as animation material goes, it's safe to say that Indian bystanders are more than ready for series like Akbar Birbal, Vikram Betel, and Panchatantra tales, which are generally considered kid-friendly.
Well- timed content
Due to the pandemic, well-timed and relevant material has received the recognition it deserves. During the early stages of the shutdown, the demand for spiritual and mythical material rose significantly. In a time of uncertainty, viewers were seeking for stuff that cheered them up. Light-hearted and hilarious material quickly became popular as a way for followers to get out of the confines of their homes. Regardless of the kidney, there will always be a need for well-timed, meaningful information. For example, Chinaq was a frequently searched Show on Google in India in October 2022.
Bystander loyalty and affection may be iced with fresh forms and untapped stripiest. It's no longer enough to have a lengthy run on television or have a popular star as the face of a Hindi GEC to be considered a success. Observers have matured and are now open to new perspectives, tales, and venues for conveying stories. Breaking out from preconceptions and stereotypes is a must in the face of today's new-age programming problems.